Our Story

At Charlie Beads we seek to reimagine the everyday rituals around getting dressed and elevate them with deliberate, distinctive details. Inspired by family heirlooms, every garment is crafted with the intention of being easily packable, worn through every season, and loved for years to come. 

Crafted with upcycled deadstock fabric, sustainability is at the forefront of our design process. We start with what materials are readily available to us, taking inspiration from the plaids, stripes, ginghams, and perfect pantones that were previously discarded by major fashion houses. These once forgotten textiles become the foundation of our collections, where vintage charm meets modern essentials.

All pieces are produced locally in Los Angeles, a city that endlessly inspires us. By partnering with small-batch, hands-on manufacturers, we ensure quality, ethical production, and a direct connection to the community around us.

Charlie Beads was started by Charlie Hourston - stylist, model, and daughter of clothing designer Sharon Brown (Lotte.99). Growing up in a fashion imbued household Charlie’s fashion education was developing without her even knowing it. While her mother styled 90s and early-2000s commercials out of their garage turned studio, Charlie sat observing surrounded by tulle, gems, and the organized chaos. Over the years she absorbed the rhythms of design and styling, eventually channeling that inherited instinct into her own vision, Charlie Beads.